Data. The database. Donor records. They’re not as flashy as copywriting or art design, but they can have just as big an impact on your fundraising results as anything else.
In this special episode, Kris Hoots (President and Founder of Oneicity) joins Ryan and Steve to talk about:
Why you should love data. Ways you could be using it incorrectly. How using the right data can instantly improve your fundraising ROI.